• For organisations with localised advertising per branch, dealership, or office
• User-definable franchises, bespoke grouping and reporting
• Reporting on many levels, from an individual campaign to your regional head office
• Tailored access to ensure your staff only report on their area of influence

Organisational grouping for overall strategy insights

If your local advertising is managed per branch, per dealer or per office, Group Tools allows you to group those branches, dealers and offices into a unified reporting platform. Knowing the bigger picture can help you attribute local advertising successes to your national advertising strategy, quickly deploying cost effective marketing to areas lagging behind or those under developed.

Group Tools lets you define your own organisational structure, your own service levels, franchises and call handling agents. Once your group structure is defined, all media tracking (both digital and traditional) is herein organised and displayed using this predefined structure. With in-depth reports and metrics it is very easy to gain valuable insights into your ongoing advertising strategy.

What does Group Tools offer?

• Grouping of your local branches, dealerships and offices for national results
• Grouping of your product, franchises, staff or anything else which is applicable to your organisation
• In-depth reports and metrics for all manner of measurement
• Identify what works and where
• Setup different levels of management on an individual level to cater for localised staff and managers

How can Group Tools benefit your organisation?

• Identify which branches, dealerships and/or offices are driving your responses
• Apply your local insights to your national organisation
• Directly compare multiple branches, dealerships and/or offices
• Identify and counter-act under performing branches, dealerships or offices